IBM

2020 Winter Effies Competition

What It Was:

Student competition to advertise IBM’s The Weather Channel App + more**

What I Learned:

• Completing an entire competition project right when a Pandemic breaks out IS POSSIBLE but sTrEsSfUL!

• Leading the research section for the team requires the ability to stare and work through a lot of information/text.

• The success of the campaign comes from clear insights and strong research done to support the main idea.

• When you don’t have creatives to create visuals for your team, don’t doubt yourself in your abilities to step up, be creative, and create.

My Role:

Account Manager

Ask Me About:

1. Leading a team through the beginning of a pandemic

2. Organizing, planning, then producing creative shoots over Zoom

3. Managing meetings through different timezones

What We Made: ****

**Sorry, under NDA.

**** I wish I could show you but I signed a fat NDA.

(BUT I CAN SHOW YOU THROUGH A PASSWORD PROTECTED PAGE!)

Team: Katelyne Maroney, Taylor Sant Tomas, Lauren Lindsey, Brigham Talbot